The zero waste movement is based on the belief that we can never truly “throw away” anything. When we put something in the rubbish, it doesn’t disappear – it ends up in a landfill, or incinerated, or polluting our oceans. Zero waste seeks to change our relationship with stuff, and to design products and systems that prevent waste from being created in the first place.
The ultimate goal of zero waste is to create a sustainable system where all resources are used and nothing is wasted. This means rethinking the way we design, use and reuse products. It also means changing our throwaway culture, and learning to repair and recycle instead of discard. Implementing zero waste principles can help reduce our impact on the environment, and make the world a cleaner and more sustainable place for everyone.